9th April 2020

  Imagen // Event

Under the Influence - How video is changing the behaviour of consumers, employees and audiences

At a time when Covid-19 is forcing many of us to self-isolate, we find ourselves spending even more hours in front of our screens engaging with video. This one hour webinar will help you understand our evolving relationship with video and plan for a complex media landscape full of increasingly sophisticated and demanding consumers.

For rights owners, brands and media companies, our research and guest industry experts will deliver essential insight that will empower you to develop more engaging content, build your brand and reach your target audience more effectively.

Featuring:

VIDEO: THE HOLY GRAIL OF INFLUENCER MARKETING
Ana Thorsdottir - Head of Business Development / Independent Consultant @Tagger Media

MULTIPLE CHOICE - CHANNEL BRANDS IN THE AGE OF STREAMING
Jonathan Broughton - Lead Analyst @Broadcast Intelligence

CHILD'S PLAY - HOW CHILDREN CHOOSE CONTENT
Stephanie Whitley - Manager, Planning & Brand Strategy @Dubit Ltd

SWITCHED ON SUPERFANS
Sam Wolf - Campaign Manager @Imagen Ltd